How to Bring Organic Traffic to Your eCommerce Store

Are you wondering how long does it take for SEO efforts to show results when you are putting all the time and effort into making your eCommerce store get to the top?

You are anxious about seeing the results right away, aren’t you?

In this article, I will dive into the subject on the duration that SEO takes to work for a new eCommerce website.

You could have got on a top page in a few months maybe even six months at the latest, as it was the case with Google years ago. However nowadays SEO is super competitive. There are over a billion blogs on that and that’s roughly one blog for every seven people and there are even more websites out on the web. So when you combine all of that it makes sense on why SEO is so hard because now Google has its prime pickings to figure out which website they want to place that top. In other words, they can be super picky while five ten years ago they couldn’t be as picky.

So first let’s start by seeing how SEO has changed over the years into keyword research.

Number of keywords

This is one of the biggest areas. Millions of websites are created every single day and that brings a lot of competition. It used to be that you can focus on five or six keywords or maybe even 10 and those keywords would bring in most your site traffic. Companies used to be able to focus on small groups of generic keywords and see great results. The reality now is there are a lot different websites now. Each must have a list of fifty to a hundred keywords or more depending on the site. And at bare minimum each page on your site is going to need to be targeted at least at one keyword. However, in most cases actually three or four keywords are linked per page now.

Content remains the indisputable King

The next thing that’s changed is content. It used to be that you can simply write an article and implement the keyword a fair number of times and Google algorithm will rank you. This is what we call as keyword density. The more you put a keyword in your page in an article the more they know about that pages is around that topic and that doesn’t necessarily flow naturally and it didn’t really work well for users.

Hence, Google doesn’t look at density the same way anymore. Google has gotten smarter and they change your expectations a bit. They are not just looking at a site shoving in the same keyword and stuffing it and ruining the researcher’s experience. They made some big changes to improve their rankings by not showing low quality content as high. So now when you are writing content, it’s not about putting that keyword in there. Naturally, it’ll be in there.

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Other synonyms will be which Google can tell because think of them as a big dictionary and thesaurus so they will know what the article is about. Even if you don’t have that keyword in there their main priority is to deliver high-quality content and keeping the search intent in mind. Remember when someone types in a search query it usually is a question. Or it’s not necessarily specifically a question with a question mark. But when someone does a Google search looking for an answer to whatever they typed in and if your page does that provides an answer with that intent you are in the good graces.

If you don’t you are not going to do well, so don’t just shove in keywords within your content and right long pieces article because Google wants a 2,000 word article ranked at the top. It’s not about word count. It’s about providing what the users are looking for.

It is as quick as possible to do than 500 Words 2,000 worth 5,000 words, whatever it may be whoever does it in the easiest form for the user without shoving in keywords and creating the best experience is who’s going to do well and the best in the long run.

So how long does it take to rank on Google?

Well, are you ready for this? Answer to this is: it depends.

According to Forbes the average it takes for a new site is four to six months to start seeing some traction and serfs. However, because there are so many factors in SEO there is no definitive answer, every industry is different as well.

It’s easier to ring for a plumber in a localized city than it is to ring for auto insurance naturally. Even if you are starting a new website and you are actively working on your content on-page-SEO and link-building it can take roughly six months before you start seeing results. It doesn’t mean in six months you are going to rank at the top and get what you want. But usually take 6 months to start seeing traction and the best way to start seeing the traction faster is going after a long-tail phrases which convert better than head terms.

So if you want to rank faster, there are some important SEO factors that you need to consider.

What you need that your website is secure and is accessible to Google. Crawler are using HTTP is a robot.txt blocking the right Pages allowing access to the right ones using a site map and submitting it to Google webmaster tools.

So Google can crawl your pages as your website fast and low time. If it’s fast not only it is going to boost your rankings because that’s a part of their algorithm and you can use Google page speed to see how fast your website loads both on mobile and desktop device.

The other thing that you need to look at is your site mobile friendly. Did you know that over half of searches on Google are done by mobile devices? If your website doesn’t look nice on a mobile device like an iPhone or Android device don’t expect them to rank it higher up.

The other thing you have to look at is do you have authoritative content? If you have just ‘me too content’, the same regurgitated content over and over again. They want you to provide something that’s unique that people haven’t read before.

Every time I blog something new we see on an average 47.6% more traffic than when we blog on something that’s been regurgitated and is old. So in other words try to blog on something that’s new that people haven’t seen before.

It can be overwhelming sometimes but the world is changing every time and yes, there is still new stuff that people are learning about. Not everything has been written even though there are over a billion blogs on the web.

Another thing you need to look at is quality backlinks. Getting links from authoritative sites is one thing, but if those sites aren’t related you are not going to do as well. There is a correlation between pages that rank high and have a decent number of social signals.

Remember Google wants to rank pages at the top that people love, so if people love a page, they are more likely to get links to it. They are more likely to share it on the Social Web.

The other thing that you need to look at is do you have your business information listed especially if you are a local business. You need to claim your Google my business profile. You need Yelp reviews, Google reviews, have a good better Business Bureau page.

The more reviews you can attract the better off you are at. The big takeaway is when you do the right things and you go above and beyond and put the user first you are going to rank faster than if you just try to optimize your page for Google and not put the user first.

How To Hire An SEO Agency In Kuwait?

In this article, I would like to share strategic advice and recommendations to help you hire an effective SEO in Kuwait.

And of course, prevent hiring a bad SEO – the one who you might take and not get positive results or even worse one who implements shady practices on your website that result in a downfall in search rankings.

Well, first of all, SEO stands for search engine optimization. To some, SEO seems like black magic. Having worked with world’s largest online businesses, what I’ve learned is that first it’s not black magic and second if you want long-term success, there aren’t any quick magical tricks that an SEO can do in order to site ranked on search engines.

Number one. It’s important to understand that an SEO’s potential and effectiveness is only as significant as the quality and efficiency of your website.

So successful SEO helps your website in Kuwait put your best foot forward so that it ranks appropriately for the keywords it should appear. SEO should also look the various ways to improve the entire search experience right from search results to getting the clicks on your website and potentially converting a good SEO will recommend best practices for a search friendly site from basic things such as descriptive page titles for a blog or small business to more complex things like schema mark-up for a multilingual global site.

SEO should ensure that you’re serving the right user and providing relevant information to users especially those coming from a search engine and that your site is helpful, whether they’re using a desktop computer or mobile phone in most cases.

The SEO agencies in Kuwait will need four months to a year to help your business first implement improvements and then see potential benefits. My strongest recommendation while working with an SEO is to request if they can corroborate their suggestions with a documented statement from Google’s authorized platforms or forums.

The SEO should provide the description of the issues that need to be improved to help with ranking and to the entire approach.

An SEO should prescribe how to accomplish the issue resolution tasks requesting bits of information. This too will help prevent hiring a poor SEO in Kuwait who might otherwise convince you to do useless things like add more words to the keywords meta tag or buy  backlinks, the reason being if you search for Google’s take on this subject you’d see blog posts and videos from us that clearly explain that adding keywords to the Meta tag wouldn’t help furthermore while Google uses links for page rank.

The documentation highlights that we strongly advise against the approach of buying links

for the purpose of increasing page rank.

One foremost rule is that in a majority of cases, doing what’s good in terms of SEO is also doing what’s good for your online customers. Factors like having a mobile friendly website.

Good navigation and building a great brand additionally.

If you’re a more established brand with complex legacy systems, then good search friendly best practices likely involves paying off some of your site’s technical debt such

as upgrading your technology stack so that your website is more agile and able to implement features faster and smoothly, in the long term.

If you are an owner of a small local business, you can probably do the initial ground work yourself, however, you must know what you are doing.

Check out our 30-minute video series on how to build a An online presence for your local business now if you still believe you want to hire an SEO in Kuwait, here’s a general process one conduct a two-way interview with your potential SEO check that they seemed genuinely interested in you and your business to check their references three asked for and you’ll probably have to pay for a technical and search audit for decide if you want to hire.

Let’s break this down. Start with the first step and rather conduct a two-way discussion in the interview. Here are the few significant factors to look for in order to choose the right SEO in Kuwait.

Does it Focus only on search engine ranking, but how they can help your business. So they should ask questions.

It is more like what puts forth your business content and/or service as unique and therefore valuable to the users.

They want to know this information to make sure it’s highlighted on your website for your current and potential new audience to what does or common customer look like and how do they currently find your website 3.

How does your business make money and how can search help for what other channels are you using offline?

Advertising social networks 5 who are your competitors?

It’s nearly impossible to perform effective SEO without understanding business goals and the overall market dynamics.

The second step in hiring a great SEO is to check industry client references.

If your potential SEO in Kuwait provides prior clients, be sure to check their references.

In short, an effective SEO should come up like someone you and your team can work with, learn from experiment with and in fact someone who genuinely cares about you and your business, not just getting your site the highest rankings – as ultimately those techniques rarely last long if they work at all they’ll want to educate you and your staff on how search engines work.

So that SEO becomes part of your general business operations step three is to request a technical and search audit if you SEO candidate give them restricted view not full

or write access to your Google search console data and even your analytics Data before they actually modify anything on your website have them conduct a technical and search audit to give you a prioritized list of what they think should be improved for SEO.

If you’re a larger business, you can hire multiple SEO s to run Audits and prioritize improvements see what each has to say and then determine who you could work with the best.

In the audit the SEO should prioritize improvements with a structure like one the issue to the suggested Improvement 3 and estimate on the overall investment.

In other words the time energy or money.

It might take for your web developers to actually implement the suggestions and for Google search as well as users to recognize the improvement.

The SEO will need to talk with your developers to better understand what technical constraints may exist for the estimated positive business impact. The actions may lead to improvements in rankings.

Of the technical and search audit now, let’s talk about each of these audits individually in the technical audit.

Your SEO should be able to review your site for issues related to internal linking call ability URL parameters server connectivity and response codes to name some if they mention that your website has plagiarized content issues that need to be resolved.

I mention this because lots of plagiarized content do exist on several websites and it hurts badly.

It’s not a pressing problem in this search audit your potential SEO will likely break down your search queries into categories, like branded and unbranded terms branded terms are those with your business or websites name like a search for Gmail is a branded term

while the search for email is an unbranded or general keyword an SEO should make Make sure that for Branded queries such as Gmail your website is providing a great experience that empowers users who are well-versed with your brand or website to easily figure out what exactly is required in order to convert them.

They can tell you things like Here are the types of queries.

It would make sense for your business to rank. But here’s what your competition is

done and why I think they rank where they do for instance perhaps your competition has great reviews really shareable content or they run a highly reputable site and SEO will provide recommendations for how to improve ranking for these queries and the entire surgery experience.

They’ll introduce ideas like update obsolete content. They might say your website is suffering

because some of your well-ranking content is now out of date or needs update or has poor navigation, a useless page title or it isn’t mobile friendly or loads on mobile devices too slowly or with issues.

Let’s improvise all of those webpages and check out if more website visitors are converting and purchasing or if they can micro convert, meaning that perhaps they subscribe or share content improve internal linking your SEO might say your site is suffering because some of your best articles are too far from the home page and users would have a hard time.

I’m finding it. It is in fact to go with internal linking to develop an effective network of content within the website as well.

Here’s what your competitors do. Well, can you reach parity with this and potentially surpass them?

Are you able to better show customers that your products or services have unique value proposition? Here again an effective SEO will try to prioritize what ideas and strategies can bring your business the best possible improvement.

Once the potential SEO talk with you and other concerned members of your online team such as developers or online marketers, they should be able to help your business create the roadmap ahead.

The last thing I want to mention is that when I talked with SEO Is one of the biggest holdups to improving a website isn’t their recommendations, but it’s the business making time to implement their ideas.

If you’re really willing to commit to implementing SEO improvements while getting an SEO audit, make sure that your entire organization is on board else your SEO improvements may be non-existent regardless of who you hire so that wraps it up.

Thanks for reading this blog and best of luck to you and your business.

Contact us if you are looking for best-in-class SEO services in Kuwait.